The best accounting and bookkeeping software for ecommerce

TL;DR
  • Zoho Books ranks first for online sellers, with inventory from Professional.
  • QuickBooks Online is second, with native Shopify, Amazon and Square connectors.
  • Xero and FreshBooks reach Shopify only through partner apps.
  • Puzzle ranks last and lists no store connection.
  • A busy store pairs its ledger with a payout connector.
Tool Picked for Type Free plan Starting price Rating Score
1 Zoho Books Owners who want a free plan for a micro business and paid plans that add inventory and multi currency. Software Yes Freezoho.com/us/books/pricing 4.4 71
2 QuickBooks Online Small businesses that want full bookkeeping with four priced plans and connected store, POS and payment apps. Software Yes Freequickbooks.intuit.com/pricing 4.3 70
3 Xero Owners who want bank reconciliation on every plan, with store and POS apps from partners. Software No $27 a monthxero.com/us/pricing-plans 4.1 47
4 FreshBooks Service businesses that invoice clients and track time, with billing features on every plan. Software No $23 a monthfreshbooks.com/pricing 4.5 44
5 Puzzle US dollar startups that want bank connected books and reconciliation on a flat monthly plan. Software No $30 a monthpuzzle.io/pricing 3.2 (1 review) 23

Zoho Books ranks first among the accounting and bookkeeping software scored for online stores, because it combines native Shopify and Amazon connections with inventory at a modest price. Picking a ledger comes before picking a connector, and starting with the right ledger covers the general case. Stores that sell on Shopify then need tools that post Shopify payouts, and the two Shopify connectors compared is the closest head-to-head.

How I ranked these

Inventory and store connections tie for the top weight, followed by the price for one business and customer sentiment. Multicurrency, sales tax handling and price transparency come after. That order favors tools that track stock and connect to Shopify and Amazon natively. Open the QuickBooks Online page or the Xero page to see every level for those two. Sellers who ship to many states also meet sales tax, and if TaxJar is not the fit lists the other tax tools.

What a store needs from the ledger

A store needs the ledger to track stock, post sales and fees, and handle foreign currency when it sells abroad. Tax software for shipping to many states fills the sales tax gap that general ledgers leave. The bookkeeping side is explained in books for a Shopify or Amazon store. Sellers who also bill clients should read FreshBooks’ strengths and gaps.

Costs outside the headline price

The ledger is one cost of several. Connectors add their own monthly fee, and a second company adds a full subscription on QuickBooks Online and Xero. When the work grows past what software can carry, ecommerce-focused bookkeepers take it over for a monthly price. Each score here follows the weights behind each score.

The other side

Ranking first for ecommerce does not mean best for every seller. A service business with a small shop may prefer an invoicing-first tool, and a store with a heavy catalogue may outgrow the inventory features of every package here and need a dedicated system.

1

Zoho Books lists native Shopify and Amazon connections, inventory tracking from Professional at $50 a month, and multicurrency from the same plan. Sales tax tracking starts on Standard at $20. It rates 4.4 from 681 Capterra reviews. Inventory earns middling credit, and the price keeps the total on top.

Key details
Zoho Books
Type
Software
Starting price
Free zoho.com/us/books/pricing
Free plan
Yes
Rating
4.4 on Capterra

Pros

  • Native Shopify and Amazon connections
  • Inventory and multicurrency from Professional
  • Free plan for light selling

Cons

  • Inventory depth earns only middling credit
  • No Square connection is listed

Verdict

A well-priced ledger for a store, with inventory behind a mid-tier plan.

Watch for

Inventory and multicurrency need Professional or higher, not the free or Standard plans.

Scorecard
71 Score by criterion
Full scorecard
Inventory and cost of goods Weight: 20
Stock quantities are tracked by item.
Shopify and Amazon connections Weight: 20
Native connections to both Shopify and Amazon are listed.
Price for one business Weight: 15
A free plan, or a published plan in the lowest band for its kind, covers one business.
Customer sentiment Weight: 15
A verified review profile with a high score on a large number of reviews.
Multi currency Weight: 10
Foreign currency transactions with automatic exchange rates.
Sales tax handling Weight: 10
Tax is calculated automatically and sales tax reports are listed.
Price transparency Weight: 10
Every plan has a list price, and what each plan includes and what extra users, volume or businesses cost is stated.

Plans and prices

Free Free
Standard $20 a month
Professional $50 a month
Premium $70 a month
Elite $150 a month
Ultimate $275 a month
2

QuickBooks Online lists native Shopify, Amazon and Square connectors, the strongest store-connection level here. Plus at $140 a month adds inventory and multicurrency, and Essentials at $85 adds multicurrency. A 30-day trial comes first. It rates 4.3 from 8,544 Capterra reviews. Its connectors lift it to second even though the price is higher than Zoho’s.

Key details
QuickBooks Online
Type
Software
Free plan
Yes
Rating
4.3 on Capterra

Pros

  • Native Shopify, Amazon and Square connectors
  • Inventory on Plus and Advanced
  • Multicurrency from Essentials

Cons

  • Inventory needs a higher-priced plan
  • A second company needs a full subscription

Verdict

The most connected ledger for a multi-channel store, at a higher paid price than Zoho Books.

Watch for

Inventory needs Plus or Advanced, and each additional company is a separate subscription.

Scorecard
70 Score by criterion
Full scorecard
Inventory and cost of goods Weight: 20
Stock quantities are tracked by item.
Price for one business Weight: 15
A free plan, or a published plan in the lowest band for its kind, covers one business.
Customer sentiment Weight: 15
A verified review profile with a good score on a moderate number of reviews.
Multi currency Weight: 10
Foreign currency transactions with automatic exchange rates.
Sales tax handling Weight: 10
Tax is calculated automatically and sales tax reports are listed.
Price transparency Weight: 10
Every plan has a list price; add-on or usage costs are quoted or partial.

Plans and prices

Free Free
Simple Start $38 a month
Essentials $85 a month
Plus $140 a month
Advanced $340 a month
3

Xero lists Shopify, Amazon, Square and Toast through partner apps, with plans at $27, $59 and $97 a month. Multiple currencies arrive on Established, and inventory is an optional add-on on Growing and Established. A 30-day trial comes first, and it rates 4.1 from 11,425 Trustpilot reviews.

Key details
Xero
Type
Software
Starting price
$27 a month xero.com/us/pricing-plans
Free plan
No
Rating
4.1 on Trustpilot

Pros

  • Reconciliation on every plan
  • Multiple currencies on Established
  • Partner apps for Shopify, Amazon and Square

Cons

  • Inventory is a paid add-on
  • Store connections depend on partner apps

Verdict

A solid ledger for stores that already use a connector app.

Watch for

Sales tax handling earns little credit for a seller, and inventory costs extra.

Scorecard
47 Score by criterion
Full scorecard
Inventory and cost of goods Weight: 20
Stock quantities are tracked by item.
Shopify and Amazon connections Weight: 20
A connection to Shopify or Amazon is listed through a third party app.
Price for one business Weight: 15
A published plan covers one business, and its price sits in the lower band for its kind.
Customer sentiment Weight: 15
A verified review profile with a good score on a moderate number of reviews.
Multi currency Weight: 10
Foreign currency amounts can be entered by hand.
Sales tax handling Weight: 10
Tax rates are entered and applied by hand.
Price transparency Weight: 10
Every plan has a list price; add-on or usage costs are quoted or partial.

Plans and prices

Early $27 a month
Growing $59 a month
Established $97 a month
4

FreshBooks suits a seller whose business mixes products and services. Lite is $23 a month, Plus $43 and Premium $70, with a 30-day trial. Shopify arrives through a partner app. It rates 4.5 from 4,529 Capterra reviews. Inventory earns no credit, which holds the ecommerce score down.

Key details
FreshBooks
Type
Software
Starting price
$23 a month freshbooks.com/pricing
Free plan
No
Rating
4.5 on Capterra

Pros

  • Top invoicing level
  • Shopify through a partner app
  • Rated 4.5 from 4,529 Capterra reviews

Cons

  • No inventory credit
  • No Amazon connection listed

Verdict

A client-billing tool first, and a thin choice for a store with stock.

Watch for

Inventory and cost-of-goods tracking earn no credit.

Scorecard
44 Score by criterion
Full scorecard
Inventory and cost of goods Weight: 20
No credit for inventory and cost of goods.
Shopify and Amazon connections Weight: 20
A connection to Shopify or Amazon is listed through a third party app.
Price for one business Weight: 15
A published plan covers one business, and its price sits in the lower band for its kind.
Customer sentiment Weight: 15
A verified review profile with a high score on a large number of reviews.
Multi currency Weight: 10
Foreign currency amounts can be entered by hand.
Sales tax handling Weight: 10
Tax is calculated automatically and sales tax reports are listed.
Price transparency Weight: 10
Some plans have a published price; the rest are quote only.

Plans and prices

Lite $23 a month
Plus $43 a month
Premium $70 a month
Select Quote only
5

Puzzle prices flat at $30, $72, $120 and $360 a month, with unlimited bank connections. No inventory, multicurrency, sales tax or store connection is listed, which is why it ranks last for ecommerce. Its rating is 3.2 from 1 Trustpilot review.

Key details
Puzzle
Type
Software
Starting price
$30 a month puzzle.io/pricing
Free plan
No
Rating
3.2 on Trustpilot (1 review)

Pros

  • Flat published prices
  • Unlimited bank connections
  • Reconciliation on Complete

Cons

  • No store connection listed
  • No inventory or multicurrency credit

Verdict

A bank-first ledger that leaves out what a store needs most.

Watch for

Inventory, multicurrency and store connections earn no credit.

Scorecard
23 Score by criterion
Full scorecard
Inventory and cost of goods Weight: 20
No credit for inventory and cost of goods.
Shopify and Amazon connections Weight: 20
No credit for Shopify and Amazon connections.
Price for one business Weight: 15
A published plan covers one business, and its price sits in the lower band for its kind.
Customer sentiment Weight: 15
A verified review profile with a low score or a very small number of reviews.
Multi currency Weight: 10
No credit for multi currency.
Sales tax handling Weight: 10
No credit for sales tax handling.
Price transparency Weight: 10
Every plan has a list price, and what each plan includes and what extra users, volume or businesses cost is stated.

Plans and prices

Starter $30 a month
Core $72 a month
Complete $120 a month
Scale $360 a month

Common questions

What is the best accounting software for ecommerce?

Zoho Books ranks first, with native Shopify and Amazon connections and inventory from Professional. QuickBooks Online is second and has the widest set of native store connectors.

Do I need a separate connector for Shopify?

Past a handful of orders, yes. A payout connector posts fees and refunds into the ledger, and the Shopify connector page ranks the options.

Which plan tracks inventory?

Zoho Books starts inventory at Professional, $50 a month. QuickBooks Online starts it at Plus, $140 a month.

Can one subscription cover a store and a café?

Not on QuickBooks Online or Xero, which need one subscription per company. Zoho Books sets each business up as its own organization.

Some vendors pay us to be included on Clean Books Report. That payment never affects the rankings or the review itself.